Thirsty for Swarovsky?

December 23rd, 2007

Care for a swig of style?

A TV writer/producer named Kevin G. Boyd has had an inspiration: ultra-premium drinking water selling for a very, ahem, splashy price — around $38 per 750-milliliter bottle. The water comes from the highly regarded English Mountain Spring source in Tennessee and goes through a nine-step purification process. And then it’s packaged in glazed bottles hand-decorated with sparkly Swarovsky crystals.

Well, at least in this case and unlike conventional bottled water, most people would know that they are buying into pure hype.

(via Daily Dish)



2 Responses to “Thirsty for Swarovsky?”

  1. Sameer Says:

    hi

  2. OpenIDctrlalteredmind Says:

    this is another test of the OpenID commenting system.

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